Sépaq
Redesigning a complex platform used by millions without losing the teams behind it.
Sépaq needed more than a new website. They had a fragmented information architecture, disconnected departments, and an outdated platform.
The real challenge was aligning an entire organization around a shared vision — while modernizing the experience for millions of users.
Conducted a benchmark analysis that identified key navigation patterns adopted into the final architecture.
Mapped and restructured the full information architecture to reduce user friction across the platform.
Ran multiple design sprints that aligned 12+ departments over the course of a year.
Delivered prototypes that validated strategy and user journeys before a single line of code was written.
12+ teams aligned and autonomous — ready to own and evolve the platform independently.